Auchan, virtual with Wind

The offer of mobile telephony increases in the aisles of the large-scale retail trade. A new virtual mobile operator, in fact, is entering the market: it is Auchan, which is ready to debut with its own offer in partnership with Wind.

The news was announced over a year ago, but is now spreading following some indiscretions collected by MF / MilanoFinanza: Auchan will thus debut in the mobile telephony market like two other important large-scale retail brands, Carrefour and Coop, present respectively with Unomobile and CoopVoce. Conad will soon be in the arena as well.

An initiative that could also bring advantages for Wind, given that its network will be able to acquire users who will take advantage of the offer distributed in the 44 hypermarkets and 218 Auchan supermarkets. And, as the Il Denaro portal underlines, the project joins the ongoing negotiations between Wind and Autostrade for innovative services to be offered to Telepass Premium users.